Privacy Policy

Last updated: 17 June 2026

Life 360 Health respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store and share personal information when you visit life360health.com, contact us through the website or communicate with us about our services.

Life 360 Health is the controller responsible for the personal information described in this policy.

You can contact us about privacy matters at:

Email: contact@life360health.com
Website: life360health.com

1. Information covered by this policy

This policy covers personal information collected through our website and communications arising from website enquiries.

The general contact form is not intended for detailed medical or health information. Please do not include medical history, diagnoses, treatment details or other sensitive information unless we specifically ask you to provide it using an appropriate method.

Personal information collected separately while providing health or clinical services may be covered by an additional privacy notice.

2. Personal information we collect

We may collect:

– your name;
– your email address;
– your telephone number;
– the contents of your enquiry or message;
– information needed to arrange an appointment;
– records of your communications with us; and
– technical and website usage information collected through Google Analytics.

Google Analytics information may include:

– pages visited and actions taken on the website;
– session statistics;
– the date and time of visits;
– how you reached our website;
– browser and device information;
– approximate geographical location; and
– online identifiers, including a Google Analytics client identifier.

Google Analytics may process IP-related information during collection to provide approximate location and security or measurement functions.

3. How we collect personal information

We collect personal information:

– directly from you when you submit a contact form;
– when you communicate with us following an enquiry;
– when you ask us to arrange an appointment or provide a service; and
– automatically through Google Analytics and related website technologies.

Providing information through our contact form is voluntary. However, we may be unable to respond to your enquiry or arrange an appointment without your contact details.

4. How and why we use personal information

We use personal information for the following purposes.

Responding to enquiries

We use your contact details and message to understand and respond to your enquiry.

Our lawful basis is normally our legitimate interests in communicating with people interested in our services. Where your enquiry relates to entering into a contract with us, we may process the information to take steps at your request before entering into that contract.

Arranging appointments and providing services

We use your information to arrange appointments, communicate with you and provide requested services.

Our lawful basis may be performance of a contract, taking steps before entering into a contract, compliance with a legal obligation or our legitimate interests in managing our services.

Marketing

We use your contact information to send marketing communications only where you have actively agreed to receive them or where another lawful permission applies.

Where consent is required, consent is our lawful basis. You may withdraw your consent at any time.

Website analytics and improvement

We use Google Analytics to understand how people use our website, identify technical issues and improve its content, layout and performance.

Our lawful basis for processing associated personal information is our legitimate interest in operating and improving our website. Where consent is required under the Privacy and Electronic Communications Regulations, we rely on your consent.

Where analytics is configured to qualify for the statistical purposes exception, it will be used only to produce aggregate statistics for improving our website, and users will be given a simple and free way to object.

Website administration, security and legal compliance

We may process information to maintain website security, prevent misuse, investigate problems, establish or defend legal claims and comply with legal or regulatory requirements.

Our lawful basis is our legitimate interests or compliance with a legal obligation, depending on the circumstances.

When we rely on legitimate interests, we consider whether our interests are proportionate and whether they are overridden by your rights and interests.

5. Marketing preferences

You may stop receiving marketing communications at any time by:

– using the unsubscribe option included in a marketing message, where available; or
– emailing contact@life360health.com.

Withdrawing consent will not affect the lawfulness of processing carried out before consent was withdrawn.

After you unsubscribe, we may retain a minimal suppression record so that we can respect your preference and avoid contacting you again for marketing purposes.

6. Cookies and Google Analytics

Cookies are small files or similar technologies placed on or accessed from your device.

Our website may use essential technologies needed for security, website operation and remembering privacy choices.

We also use Google Analytics to produce statistics about website use. Google Analytics may place first-party cookies, including the “_ga” cookie, to distinguish website visitors and sessions.

We currently use Google Analytics for website measurement and improvement. We do not currently use Meta Pixel, advertising pixels, remarketing cookies or other advertising tracking systems.

You can reject, disable or object to analytics through the cookie controls made available on our website. You can also manage cookies through your browser settings or use Google’s Analytics opt-out browser add-on.

Rejecting analytics will not prevent you from using the main features of our website.

We will not use analytics data for advertising, cross-site tracking, individual profiling or decisions about particular visitors unless we first provide appropriate information and obtain consent where required.

7. Who we share personal information with

We may share personal information with:

– Google, which provides Google Analytics;
– providers that host, secure, support or maintain our website and email systems;
– professional advisers, such as accountants, legal advisers or insurers, where necessary;
– regulators, courts, law-enforcement bodies or public authorities where required by law; and
– another organisation where necessary in connection with a business restructuring, provided appropriate protections are applied.

Service providers may process personal information only for agreed purposes and must protect it appropriately.

We do not sell personal information.

8. International transfers

Some service providers, including Google and its affiliates, may process personal information outside the United Kingdom.

Where personal information is transferred to a country that does not have UK adequacy regulations, we will use an appropriate safeguard where required. This may include an approved UK International Data Transfer Agreement, the UK Addendum to approved standard contractual clauses or another legally recognised safeguard.

You may contact us for more information about the safeguards relevant to your information.

9. How long we keep personal information

Enquiries and appointments

We keep enquiry and appointment information only for as long as reasonably necessary to respond, arrange an appointment and provide the requested service.

We may keep information for longer where reasonably necessary to comply with a legal or regulatory obligation, resolve a dispute or establish, exercise or defend a legal claim.

Marketing

We keep marketing contact information while you remain subscribed.

We review marketing records periodically and will stop using your information for marketing if you unsubscribe, withdraw consent or object.

We may retain a minimal suppression record after you opt out to ensure that your preference continues to be respected.

Analytics

Analytics information is retained in accordance with our Google Analytics settings and only for as long as reasonably necessary for website measurement and improvement.

We securely delete or anonymise information when it is no longer required.

10. How we protect personal information

We use appropriate technical and organisational measures designed to protect personal information against accidental loss, unauthorised access, misuse, alteration or disclosure.

Access to personal information is limited to people and service providers who need it for legitimate business purposes.

No website or method of electronic storage is completely secure. We therefore cannot guarantee absolute security.

11. Your data protection rights

Depending on the circumstances, UK data protection law may give you the right to:

– ask for confirmation that we process your personal information;
– request a copy of your personal information;
– ask us to correct inaccurate or incomplete information;
– ask us to delete your information;
– ask us to restrict how we use your information;
– receive certain information in a portable format;
– object to processing based on legitimate interests;
– object at any time to the use of your information for direct marketing; and
– withdraw consent at any time where processing is based on consent.

These rights may be subject to legal conditions or exemptions.

We do not use the information described in this policy to make decisions based solely on automated processing that produce legal or similarly significant effects.

To exercise a right, email contact@life360health.com. We may need to ask for information to confirm your identity before completing a request.

You will not normally have to pay a fee to exercise your rights.

12. Privacy complaints

Please contact us first if you have a concern about how we use your personal information:

Email: contact@life360health.com

We will acknowledge a data protection complaint within 30 days and respond without undue delay.

You also have the right to complain to the Information Commissioner’s Office, the UK supervisory authority for data protection:

Information Commissioner’s Office
Wycliffe House
Water Lane
Wilmslow
Cheshire
SK9 5AF

Telephone: 0303 123 1113
Website: ico.org.uk

13. Links to other websites

Our website may contain links to websites operated by other organisations.

We are not responsible for the privacy practices of third-party websites. You should read their privacy information before providing personal information.

14. Changes to this Privacy Policy

We may update this Privacy Policy when our services, technologies or legal obligations change.

The latest version will be published on life360health.com with an updated revision date.